| Roots, who? | | | | - Roots sponsored the "FLICK OFF" environmental |
| Roots is a Canadian lifestyle brand inspired by nature, | | | | campaign encouraging people to turn off lights and |
| culture, and athletics. Founders Michael Budman and | | | | power when not in use |
| Don Green started the company in 1973 after | | | | Roots Eco-Friendly Handbags |
| meeting in Ontario's Algonquin Park and endeavoured | | | | More recently, the leading leather goods maker |
| to create a brand promoting health, wellness, and | | | | developed handbags made from vegetable tanned |
| protecting the environment. More than three decades | | | | leather (tanning is the process of producing leather |
| later, Roots has well established environmental | | | | from rawhide). A tradition practiced by Italian artisans |
| leadership and remains committed to adopting new | | | | dating back to the 19th century, vegetable tanning |
| ecological initiatives moving forward. | | | | uses only natural vegetable extracts from chestnuts |
| Fighting Climate Change | | | | and Argentinean quebracho trees. This results in |
| With every new season, Roots introduces more and | | | | environmentally friendly handbags constructed with |
| more eco-friendly products. As Roots garments are | | | | long-lasting leather. |
| increasingly made with organic cotton and other | | | | It remains to be seen whether eco-friendly Roots |
| sustainable fabrics such as bamboo, hemp, and soy, | | | | bags will be a hit with consumers. Fashionistas would |
| the company manages to find other ways to fight | | | | agree that when it comes to handbags, designer |
| against climate change. | | | | detail and style of the bag are paramount. The bag |
| - The warehouse participates in the Zerofootprint | | | | must match the shoes which must compliment the |
| CO2 Offsetting Program to reduce the burning of | | | | outfit. If Roots vegetable tanned leather bags don't |
| fossil fuels and production of carbon dioxide | | | | achieve that, it won't matter much what they're |
| - Roots contributes to Stop Global Warming Fund by | | | | made of as they'll likely remain sitting on store |
| selling custom-designed "Stop Global Warming" | | | | shelves. |
| bracelets made from scrap leather | | | | |